Content Experience
The question this path answers
What new content experiences could create more value for your users?
Decision
Which topics are worth expanding?
AI Mode
From user behavior to business direction.
Read the signals behind every interaction, and let the data point to your next decision.
Step into your users’ shoes: pick a question and see what happens.
Got a question? AI answers it.
Customer decision flow
From signals to two business value paths
Whose decision path do you want to see first?
User interaction
What the user did
The user picks a question, and the AI gives a grounded answer drawn from the article.
Captured data
Raw data from this interaction
Complete an experience above to see the raw data it generates.
Two business paths
Path
Content Experience
Path
Brand Partnerships
Customer decision
From interaction signals to next steps
Brand Partnerships
The question this path answers
AI Mode lets users interact with your content in real time. Can your sales team package those moments into partnerships brands will pay for?
Decision
Which experience, at which content moment, is worth shaping into a brand partnership unit?
Offering
Business offerings you can monetize
Content Experience
What you can sell or deploy
Comparison guides, further reading, topic audio, and curated collections.
Why this signal matters
What users asked, what stuck with them, whether they finished — AI Mode pulls these signals together automatically. You only decide which topic gets your next content investment.
Brand Partnerships
What you can sell or deploy
Sponsored Ask, branded Quote, sponsored audio messages, topic sponsorships, and a custom brand AI assistant.
Why this signal matters
Which content moment an interaction happened in, and how users responded to the CTA — AI Mode records all of it automatically. Your sales team only decides whether to package that moment as a partnership.
Evidence
Signals you can compare and act on
Content Experience
What’s observed
Questions, quotes, completions, content choices
How it’s compared
Compare topics against the choices users made next
Decisions it supports
Informs content investment decisions.
Brand Partnerships
What’s observed
Interaction context, content moment, CTA, sponsor impressions, next choice
How it’s compared
Compare partnership contexts
Decisions it supports
Informs whether to keep or adjust a package.
Next step
Bring this interaction signal into your next decision
See how content experiences and brand partnerships can grow from here.